New highway signage will lead the way to local wineries in the Kamloops area this summer, announced Minister of Transportation and Infrastructure Todd Stone.

Working in partnership with local communities by promoting economic growth and diversity is a key theme of BC on the Move - the Province’s 10-year transportation plan. This new signage will provide important directional information for visitors to the Kamloops region.

“Supporting local businesses around the province is a priority for my government,” said Stone. “With this improved signage along our roads, we are encouraging the growth of these businesses and providing a valuable service for tourists and residents alike.”

(flickr.com)

The suite of signs includes:

• Signs will be displayed at all five entry points to Kamloops, welcoming visitors to the local wineries that make up the Kamloops Wine Trail.
• Service and Attraction signs will direct visitors to wineries located off the highway.
• Confirmatory signs guiding visitors to each individual winery`s front door once they have left the highway.
• A billboard map displayed outside the Kamloops Visitor Centre will direct visitors to each winery in the area.

“On behalf of the Kamloops Wineries Association, we are extremely grateful to Minister Stone for his overwhelming support and commitment to the emerging wine region in Kamloops,” said Trish Morelli, Kamloops Wineries Association acting executive director. “The comprehensive highway signage program that the minister and his staff have put together will have a tremendous impact on success and future growth of the wine industry in this region.”

The new signs are installed on Highways 1, 5, 5A and 97.

B.C. on the Move is government’s new 10-year plan for the improvement of the province’s transportation network. The actions prioritized in B.C. on the Move will enhance safety, grow the economy, maintain and replace aging infrastructure, and support trade for B.C.’s expanding resource sectors through Canada’s Asia-Pacific Gateway. Over the next three years, the Ministry of Transportation and Infrastructure will invest up to $2.5 billion to improve B.C.’s transportation network.

Learn More:

Find out more about B.C. on the Move, the Province’s 10-year transportation plan, at: http://engage.gov.bc.ca/transportationplan/

Media Contacts:

Media Relations
Government Communications and Public Engagement
Ministry of Transportation and Infrastructure
250 356-8241